Political Campaigns! This intense battles that happen every 4 years in most countries, potential presidential candidates go around the country to campaign, huge posters are witnessed everywhere, TV ads are focused on the campaigns, and lots of heated arguments are spreading all over the social media websites! Here is where our best friend, the media, comes into play... The question that I ask myself here is, to what extent does the media influence the success of these campaigns, keeping in mind that these elections determine the way that the country would head in the next half century(assuming ideal conditions).
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| One of the most popular photos of 2008 |
Most of the media, as we discussed before is controlled and run by people who have certain agendas and goals that they want to achieve. It is very easy to see the relation here and to know that this is a very sensitive issue... how transparent is the media when it delivers the information that is going to drive the nation into choosing its next leader?! My guess would be, very little at the best. Since elections are purely based on numbers and who gets the most votes, the smartest thing to do is to try and convince as many people as you can to vote for you! If 50 educated, very highly ranked citizens in the society vote for you and on the other hand 51 uneducated, unaware citizens vote for me, I win! So, it is very important to get the numbers right, and this is when things get ugly... Campaigners would do and say anything to get to the majority of people with the simplest of minds, the media that is controlled by tycoons would help whoever is going to help them stay as they are and get even stronger if they win the elections.
Finally, the amount of money that is being spent on these campaigns is really alerting! Take for example the 2008 elections in the US, here is an
article by Washington Wire breaking down the dollars that was spent on the Ads for the different campaigns!
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